Thursday, October 28, 2010

Sabon Bold


Sabon Bold. This is a movie poster for The Big Lebowski which uses Sabon bold. Sabon was designed by Jan Tschichold and released in 1967. Sabon was created in response to the specific needs of a group of German printers who wanted a typeface that would be identical in form when produced by three different metal-casting technologies. Named after Jacques Sabon, a sixteenth century typefounder whose widow married another typefounder, Konrad Berner, who is credited with issuing the first typefounder’s specimen sheet. Several types on the sheet were attributed to Claude Garamond, and one of these served Tschichold as the source for Sabon roman. The italic was based on another face on Berner’s sheet, cut by Robert Granjon. Tschichold’s skillful adaptation of these old style faces has produced an elegant and workmanlike book face. The Sabon font family is a popular choice for setting text. Sabon™ is a trademark of Linotype Corp. registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions in the name of Linotype Corp. or its licensee Linotype GmbH. Serif.

Thursday, October 7, 2010

Helvetica

I found this picture online while searching to see what helvetica looks like since we learned today that Arial is basically a rip off of helvetica for the web. It is a san serrif, and all the strokes are even. I know serriffs were supossed to be more readable but if I couldnt read Helvetica I would be looking at buying some glasses.