Wednesday, November 10, 2010

Bad type


I found this picture on deviant art. In alot of ways I can agree with the message, looking back on some of my designs I have done before I knew the basics of good typography. For me typography doesn't come easy, and the more I learn about it, the more I realize just how much bad typography is out there. Which brings up a question for me... If a client wanted a design that used bad typography... would I refuse after explaining that there are people out there that have learned to dislike their choice, or would I smile and take their money? As bad as it sounds, I think I might take their money... after all, if they were buying a car from me without an engine for the cost of one WITH an engine... Id be happy with the extra cash. What would you do?







Thursday, November 4, 2010

Good/bad typography


There are two typefaces in this poster. I think the red type is distorted Helvetica because it is supossed to be "bad" typography. I say I think it is distorted because it seems to match up with regular Helvetica but is condensed and not kerned very well in places. I have done my best with identifying the second typeface in white... I keep getting Monotype Baskerville for an answer but I know it is not because the capital R's have completely different feet on them. The type in the poster shows a foot that is curved and pointing up at a 45 degree angle while Baskerville has a straight flat foot on the capital R. Also, I noticed that the counters in the capital O's are different because in Baskerville the counter is closer to a perfect circle while the unknown face is more elongated vertically. If anyone knows the name of this second typeface please let me know because I like it a lot.